{"id":1110,"date":"2020-02-22T04:46:12","date_gmt":"2020-02-22T04:46:12","guid":{"rendered":"https:\/\/www.nickmetrics.com\/blog\/?p=1110"},"modified":"2021-08-21T16:12:56","modified_gmt":"2021-08-21T16:12:56","slug":"create-voice-search-friendly-content","status":"publish","type":"post","link":"https:\/\/www.nickmetrics.com\/blog\/2020\/02\/22\/create-voice-search-friendly-content\/","title":{"rendered":"Create Voice Search Friendly Content"},"content":{"rendered":"

Alexa, Siri, and Cortana \u2013 virtual assistants that make our lives so much easier. So much so that we don\u2019t even have to type the things we want to look up manually. Voice search<\/strong> options have made everything so much more convenient for users, giving them a seamless hands-free experience.<\/p>\n

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Why Create Voice Search Friendly Content?<\/h2>\n

Despite being a fairly new feature, voice search<\/strong> is catching on, and it\u2019s catching on fast. 20% of all searches coming from Google\u2019s mobile app were voice searches. And that\u2019s all this year. Additionally, with the surge in popularity of voice-enabled smart devices like Amazon Echo<\/a> and Google Home, people are reliant on voice searches now more than ever. In fact, research shows that 65% of individuals who own one of these devices choose not to go back to keyboard input again.<\/p>\n

How To Create Voice Search Friendly Content?<\/h2>\n

The implications of voice searches go far beyond just convenience. It also changes the way search engines<\/a> deal with search queries, how people search for information, and what shows up on a search engines results page. This would naturally affect businesses<\/a>, as their website might not show up if the keywords they use in their content don\u2019t match up with what people are voice searches. Keeping this in mind, here are some ways to optimize your content for voice<\/a> searches.<\/p>\n

1. Leave the fancy words behind<\/strong><\/h3>\n

When it comes to voice searches, simplicity is the key. No one is using sophisticated vocabulary when they\u2019re doing a voice search. They\u2019re likely using crisp, short sentences and straightforward search terms, something that their speech to text converters can pick up. Due to this, your content needs to include keywords that are plain and simple. Avoid jargon that a typical everyday user wouldn\u2019t use on a daily basis.<\/p>\n

2. Mobile friendly<\/strong><\/h3>\n

If there\u2019s one thing you should know, most voice searches come from mobile phones and handheld devices. This is mainly due to ease and convenience. It\u2019s not uncommon to find someone quickly pull out their phones and ask Siri or Google where the closest cafe is, or what a rambutan is. The point is, with most of the traffic coming from mobile phones, your website would need to be mobile-friendly.<\/p>\n

3. Focus on long-tail keywords<\/strong><\/h3>\n

People are a lot more likely to use the voice search option to look up longer phrases and sentences, as opposed to short, abrupt search terms. This is because the voice search makes use of natural, colloquial language. People are more likely to speak in proper sentences when they are doing a voice search. This is because the way we type is very different from the way we speak. For instance, we would probably ask a virtual assistant, \u201cWhat are some vegan-friendly restaurants in Calabasas,\u201d as opposed to \u201cvegan restaurants Calabasas,\u201d which we would type in the search bar.<\/p>\n

4. Focus on your FAQ page<\/strong><\/h3>\n

As you may have noticed by now, people tend to use the voice search option to ask questions. Optimizing your Frequently Asked Questions (FAQ) page for specific queries would be very helpful. These questions would need to be conversational yet specific. For this, you would need to know exactly what your target audience needs, the questions they most frequently ask.<\/p>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Alexa, Siri, and Cortana \u2013 virtual assistants that make our lives so much easier. So much so that we don\u2019t even have to type the things we want to look up manually. Voice search options have made everything so much more convenient for users, giving them a seamless hands-free experience. Subscribe To Nickmetrics Official Telegram […]<\/p>\n","protected":false},"author":12,"featured_media":1168,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[140,293],"tags":[278,366,325],"jetpack_featured_media_url":"https:\/\/www.nickmetrics.com\/blog\/wp-content\/uploads\/2020\/01\/9.How-to-create-voice-search-friendly-content.jpg","_links":{"self":[{"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/posts\/1110"}],"collection":[{"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/comments?post=1110"}],"version-history":[{"count":9,"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/posts\/1110\/revisions"}],"predecessor-version":[{"id":2864,"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/posts\/1110\/revisions\/2864"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/media\/1168"}],"wp:attachment":[{"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/media?parent=1110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/categories?post=1110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nickmetrics.com\/blog\/wp-json\/wp\/v2\/tags?post=1110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}