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Search Engine Marketing

If a business or company expects to succeed in the digital age, it needs to have a proven marketing strategy. And while this is important, most companies may not have the proficiency or the capabilities to do it in-house or would benefit from a specialized service.

NickMetrics is Malaysia’s leading search engine marketing agency that helps clients gain visibility in search engines. Businesses can focus on their core competencies when they allow digital experts to take care of their digital marketing strategy, including SEO, SEM, content marketing, etc.  This Malaysia SEM agency caters to products and services on various search engines. Some of the search engines that we provide SEO services include Google Adwords, Bing ads, etc.



How Can SEM Help Your business?

Search Engine Marketing can help you grow your business by:

  • Driving new leads

    You can get new leads and potential customers or clients for your business with the help of SEM, which results in more sales and profit. Driving leads is the right way for a new business to get new customers or existing businesses to grow.

  • Increasing in daily active users or DAUs

    Daily active users are the number of people that come back and visit a site every day. A good number of DAUs can help you grow your business, especially if you run a website or provide a good or service.

  • Increase in the number of hits on a landing page

    You can direct users or prospects to a particular landing page or any page you want eyeballs on. The more hits for a keyword on a page, the better chances of those hits turning into customers, which also helps you rank higher on search engine page results.

  • Sale of new goods and services

    When selling a new product or service or new to the market, it’s going to be hard to compete. A good SEM strategy can help you with the sale or a new good or service or promote an existing idea.

  • Managing multiple campaigns across multiple platforms

    With NickMetrics, you can control various campaigns for several marketing strategies based on the objective of each strategy or campaign. Moreover, these campaigns can be managed across multiple platforms and tracked in one place.

  • Managing bids and keywords so that you don’t overbid on an excellent lead

    You can also execute bids to ensure you place the correct bid (and not overbid) and make the most of your investment. And a lower cost-per-click for a keyword core to your business, the more you make in terms of revenue.

How Does Nickmetrics SEM Work?
STEP01
Strategize

We work with you to devise a strategy that suits your business and financial need. This includes online SEM campaigns across Google Adwords, Bing Ads, Youtube, etc. Then, we identify your campaign goals and create conversion trackings in Google analytics. With the help of geo-targeting, you can drive traffic to your website at a minimum CPC (cost-per-click).

STEP02
Keyword Research

Keyword research is an essential component in the process that is aligned with what your campaign goals are. These are keywords potential customers and customers currently use to find you on the internet (online, on social media, and search engines). After that, our team sets up a budget and manages pay-per-click keyword bids, enabling you to get the most out of your campaign.

STEP03
Tracking

Campaign conversion tools help you see how effective a campaign or strategy is and which one should be employed (and when as well). These metrics tell you what works and what could work better. Revenue tracking tools help you track how much you spend, and this gives you real-time data that you can use to boost your business. You also have access to several other tools to help facilitate important decisions and give you vital information.

STEP04
Optimize

The process doesn’t end there, because we strive to optimize and see how we can make things better for all parties involved. With the help of optimization, you can convert tons of data into meaningful information to make decisions.

Scaling
We can help you to manage your SEM campaign more efficiently so that you can easily reach your potential customers and business objectives. Our team of experts has the AdWords gambling certificate required to give your brand an outstanding presence so that you can reap maximum benefits.
Campaign management
Ads management
Want your business to grow fast? Get our experts to manage gambling and online casino ads effectively to help you exponentially grow your business through advertising. Get the ROI your business deserves!
By using Adwords extensions, you can improve your online visibility. Extensions highlight important information such as store address, phone number, google rating or any additional links in your gambling website. Effective extension management can not only help you to get better click-through rates but also enhance the user experience.
Extensions management
Bids management
With the right skills and experience, our experts will help implement the right bid management tactics to make the most out of your Adwords budget.

We will make sure that you do not over-bid for keywords as it can affect your ROI. With us, you can get the best returns out of your investment.
Want to improve your brand awareness? Based on multifaceted methods of marketing solutions, Keyword Management takes the approach to discovering, analyzing, grouping and organizing large numbers of keywords. With these keyword data, we prioritize, collaborate and act on the database to build and optimize your PPC and/or SEO search marketing campaign.

Our team of SEO experts makes use of advanced keyword management tools to monitor and analyze the key metrics for your gambling website, because every site deserves to be unique.
Keyword management
Placement management
Getting our gambling website in front of millions of searches can be a daunting task. With our Placement Management, we dive into the placement properties (including cost structure, flighting, and dimensions of placements) so your audience can see your ads. We will help you identify, plan and schedule your placements so you will get the best from your ad air-time. If you are looking for SEM services for gambling sites, look no further than NickMetrics. Our team will understand your requirements and delivers top-notch marketing solutions accordingly.