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Hi everyone, I'm Gladys and welcome to the Digital Marketing 101 web series by NickMetrics! In today video, our main focus in on Facebook Lookalike Audience. What does it mean? And why is it even important as a digital marketing technique? Question 1– What is a Lookalike Audience?…
An excellent social media marketing strategy is a crucial part of any successful brand’s growth. In today’s virtual world of fast-paced clicks and online retail, social media platforms have become an essential driver of traffic for businesses. Boosting brand engagement is the main focus of social media marketing campaigns. Optimizing…
Facebook is limiting the number of advertisements that can be run on a page, and the implications of this decision are likely to be seismic. Although the change was announced by the tech giant towards the back end of 2019, it will not be introduced by Facebook until an unspecific…