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In today’s world, there are a lot of different reasons why people purchase something. When we say this, we talk about both types of transactions, B2C and B2B. There are almost no differences between these two, besides the fact that we have different parties. Naturally, the most critical factor in…
How doesn’t one love new things in his life? It doesn’t matter what it is, a movie, gossip, news, fashion trend, or car, no person wouldn’t like to have some piece of the action. But, at the same time, we can see that people are not looking at anything new,…
This video is part of the SEO video series by NickMetrics. I'm Samantha, spokesperson of NickMetrics. Once you have learned about SEO and its utter importance for getting organic traffic to your website, you probably thought that it will always be an essential step that you consistently have to do…
SEO’s goal is to land as many potential customers as possible on your business’s site. The ranking is everything. At this moment, Google holds a 91.75% share of the search engine market, which means that 2021 SEO trends have everything to do with knowing Google algorithms and leveraging them. Let’s…
When it comes it marketing, video is the future of content. And the future is now. New research indicates that 85% of people in the United States actively watch online videos. It’s no wonder that 9 out of 10 marketers consider video a central part of their overall strategy. If…
Do you own a brand? Did you know that your knowledge of SEO or Search Engine Optimization can be advantageous to your marketing efforts? Hi and welcome. I’m Samantha, and I’m the spokesperson for this influencer marketing video series by NickMetrics. In today episode, we will consider the relationship…
How much time do you invest in your content? Do you research it properly? Is your content fleshed out properly? Does it give you traffic, social shares, and backlinks on a regular occasion or just for a certain period of time? If you want content that will always bring in…
NerdWallet was launched by Tim Chen and Jacob Gibson back in 2009. San Francisco-based firm is relatively young, but it achieved some exceptional results in the last couple of years. At first, NerdWallet was just a small company that compared various credit cards and presented it to its users. Now,…
Our global market is saturated with products and services. Hence, it is only natural for every modern brand to have a few serious competitors—some who have the same customer base and target audience as yours. More often than not, brands are, therefore, more likely to focus on creating highly specialized…
