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We can see that turning your followers to leads is surely one of the most important and most challenging parts of a marketing campaign. It goes without saying that this requires a lot of dedicated work and a lot of resources. We can see there are a couple of examples…
All of us can agree with the statement that almost nobody is interested in acquiring an investment property without seeing it in person. Some would argue that this is an almost impossible task. Well, this is exactly what Roofstock had in mind. Roofstock is a disruptive real estate service, making…
NerdWallet was launched by Tim Chen and Jacob Gibson back in 2009. San Francisco-based firm is relatively young, but it achieved some exceptional results in the last couple of years. At first, NerdWallet was just a small company that compared various credit cards and presented it to its users. Now,…
You’ve invested a lot of time and resources to create high-quality content for your website. Now, it’s all optimized and posted on your website. You even have promoted it on all your social media accounts. However, the number of new visitors isn’t as high as you thought they would be.…
Our global market is saturated with products and services. Hence, it is only natural for every modern brand to have a few serious competitors—some who have the same customer base and target audience as yours. More often than not, brands are, therefore, more likely to focus on creating highly specialized…
Greetings, I'm Chandni, NickMetrics.com spokesperson. Welcome to another episode from the content marketing video series by NickMetrics. Today, we will look at what the future of content marketing holds. An understanding of what the future of the subject will no doubt help fuel your passion further. For instance, 93%…
Inbound marketing is a business technique and methodology that draws customers to your offerings – be it products or services. This technique is often deployed in the form of content marketing, search engine optimization, search engine marketing, as well as social media marketing. By forming emotional connections with customers, you…
Wondering how Content Marketing & Search Engine Optimization are related to each other? In this video, we are going to talk about the two top marketing tools that are Content marketing & SEO-driven. This video can be a game changer if watched carefully. Before we jump into how Content…
The biggest mistake that you can make is to focus on technical aspects and ignore the importance of quality content. You mustn’t forget that content is more important than production. Here are some practical pieces of advice for producing quality content your audience will love. 1. Do market research!…
