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5 Ways to Enhance Your Content Performance Tracking with Google Analytics
💻 Install Scroll Tracking
💻 Track Video Usage
💻 Track Clicks on Social Share Buttons
💻 Collect Article Author & Category
💻 Track Comment Submissions
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How To Increase The Traffic Of An Online Gambling Sites
💻 How-to #1: Search Engine Optimization (SEO)
💻 How-to #2: Targeting your audience using gambling targeted traffic
💻 How-to #3: Affiliate programs
💻 How-to #4: Social Media Marketing
💻 How-to #5: Email and SMS marketing
💻 How-to #6: Referral programs
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Things You Should Know About Fragment URLs
👨👦👦 A Fragment URL Specifies A Location Within A Page
👨👦👦 Fragments Are not Sent in HTTP Request Messages
👨👦👦 Anything After the First # is a Fragment Identifier
👨👦👦 Changing A Fragment ID Doesn’t Reload a Page but Does Create History
👨👦👦 JavaScript Can Use window.location.hash to Change Fragment IDs
👨👦👦 Googlebot Ignores Fragments By Default
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Did You Know?
On average, the open rate for welcome emails is 82%
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Did You Know?
Link building is the most difficult SEO tactic, according to 65% of marketers
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Did you know?
Infographics are liked and shared on social media 3 times more than other types of content
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6 Reasons Why Customer Aren't Opening Your Emails
⌨ Unclear call-to-action
⌨ Bad design
⌨ Default preheader
⌨ No list segmentation
⌨ Email not responsive
⌨ No personalization
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9 Metrics That You Can Use Google Analytics To Track
🖥 Volume of download
🖥 Volume of the outbound link clicks
🖥 Affiliate link clicks
🖥 Number of form submission
🖥 Page scrolling depth
🖥 Know who is the most popular blog authors on your site
🖥 Know your user most-read topic
🖥 Ecommerce sales data
🖥 Sales funnels tracking
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#googleanalytics #googleanalyticscertified #googleanalyticstips #seo #digitalmarketingagency #googleads #socialmediaexpert #analytics #dataanalytics #businessanalytics #bigdataanalytics #google
The Power Of The Referral Program
👨👧👧👨👦👦 Creates loyal customers
👨👧👧👨👦👦 Leads to WOM (word of mouth)
👨👧👧👨👦👦 Provides influential advertising
👨👧👧👨👦👦 Produces more trust
👨👧👧👨👦👦 Creates more sales
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Alexa, Siri, and Cortana – virtual assistants that make our lives so much easier. So much so that we don’t even have to type the things we want to look up manually. Voice search options have made everything so much more convenient for users, giving them a seamless hands-free experience.
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Despite being a fairly new feature, voice search is catching on, and it’s catching on fast. 20% of all searches coming from Google’s mobile app were voice searches. And that’s all this year. Additionally, with the surge in popularity of voice-enabled smart devices like Amazon Echo and Google Home, people are reliant on voice searches now more than ever. In fact, research shows that 65% of individuals who own one of these devices choose not to go back to keyboard input again.
The implications of voice searches go far beyond just convenience. It also changes the way search engines deal with search queries, how people search for information, and what shows up on a search engines results page. This would naturally affect businesses, as their website might not show up if the keywords they use in their content don’t match up with what people are voice searches. Keeping this in mind, here are some ways to optimize your content for voice searches.
When it comes to voice searches, simplicity is the key. No one is using sophisticated vocabulary when they’re doing a voice search. They’re likely using crisp, short sentences and straightforward search terms, something that their speech to text converters can pick up. Due to this, your content needs to include keywords that are plain and simple. Avoid jargon that a typical everyday user wouldn’t use on a daily basis.
If there’s one thing you should know, most voice searches come from mobile phones and handheld devices. This is mainly due to ease and convenience. It’s not uncommon to find someone quickly pull out their phones and ask Siri or Google where the closest cafe is, or what a rambutan is. The point is, with most of the traffic coming from mobile phones, your website would need to be mobile-friendly.
People are a lot more likely to use the voice search option to look up longer phrases and sentences, as opposed to short, abrupt search terms. This is because the voice search makes use of natural, colloquial language. People are more likely to speak in proper sentences when they are doing a voice search. This is because the way we type is very different from the way we speak. For instance, we would probably ask a virtual assistant, “What are some vegan-friendly restaurants in Calabasas,” as opposed to “vegan restaurants Calabasas,” which we would type in the search bar.
As you may have noticed by now, people tend to use the voice search option to ask questions. Optimizing your Frequently Asked Questions (FAQ) page for specific queries would be very helpful. These questions would need to be conversational yet specific. For this, you would need to know exactly what your target audience needs, the questions they most frequently ask.
Tags: Content Strategy, Voice Search Friendly Content, Voice Searches
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