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Reddit – the self-proclaimed ‘front page’ of the internet. The platform has been around for years now and predates most other social networking websites. Reddit skyrocketed since its inception, attracting millions of users from every single corner of the world. Apart from being a space with great content, Reddit also…
Tumblr has been the trailblazer for trends since it was founded back in 2007. And despite the change in ownership in 2013, it’s safe to say that the micro-blogging cum social networking platform has one of the most fiercely loyal fan bases ever. Despite the recent drop in traffic due…
In just a few months, Tumblr will be a full-fledged teenager. Only a few weeks after it was created in 2007, it gained a few thousand followers. Today, a little more than a decade later, it’s a unique social networking platform. With over four hundred million registered users and three…
This year has seen some significant changes to Google’s phrase match. They recently announced a broadening of their match criteria. This is a huge win for anyone who would want to promote their business in search engine. These changes mean that online ads would have a much broader reach than…
While dabbling in the realm of online marketing, one would encounter several obstacles. But there are very few things in the marketing world more disheartening than campaign rejections and account ban problems. You pour your heart and soul out into that new project, mold it to suit the needs of…
Creating an effective ad campaign is not easy. If you’re someone who has been actively involved in the online promotion of companies – be it your own or someone else’s, some questions are bound to have crossed your mind. What makes a good ad? Why do some Google ads do…
Have you ever wondered how you could leverage Digital Marketing to grow your business? There are many ways in which Digital Marketing is used to create new leads, grow your business presence and generate extra income. Whether you’re a big conglomerate or a small enterprise, everyone could use a great…
Every job has its own trials and tribulations. And the challenges digital marketers face are no exception. Now that the field is growing and technology is advancing, some things get easier. It is now so much easier to analyze existing consumer data to predict future behavioral patterns, for example. We…
Digital marketing is in possibly one of the most volatile spaces out there, where change is the only constant. Trends come and go. Public opinions shift, consumer behavior changes. And all of this can happen in the span of a few months. Thus, what’s popular today may not even warrant…
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